Soft skills are your superpower

We're excited to welcome Eric Reighard, Agile Coach and Scrum Master at Sheetz, to the Scrum Day Madison 2026 speaker lineup!

Sheetz is one of the largest family-owned convenience store chains in the United States, operating hundreds of locations that combine gas stations with made-to-order food, retail, and technology-driven customer experiences.

Eric will present "Soft Skills Are Your Superpower," a timely session that explores the evolving role of Scrum Masters in an AI-enabled workplace.

As AI becomes increasingly capable of generating user stories, summarizing retrospectives, and handling routine administrative work, many Agile professionals are asking what their role will look like in the future. Eric argues that the answer lies in the uniquely human skills that AI cannot replace.

In this session, you'll learn why coaching, building trust, influencing leaders, navigating organizational dynamics, and helping teams move from blame to ownership are becoming even more valuable in the age of AI. Rather than competing with AI, Scrum Masters can use it to automate routine work and create more time for the work that has the greatest impact.

Eric brings a unique blend of experience in Agile coaching, Scrum, instructional design, and organizational learning. Throughout his career, he has helped organizations improve collaboration, strengthen Agile practices, and connect delivery to business outcomes.

If you're wondering how AI will change the future of Agile—and how you can remain indispensable as a Scrum Master, Product Owner, Agile Coach, or leader—you won't want to miss this session.

Join us at Scrum Day Madison 2026: Agility in the Age of AI for a full day of learning, networking, and interactive sessions with Agile practitioners from across the industry.

📅 October 15, 2026

📍 Madison Marriott West – Middleton, Wisconsin

Register today and reserve your spot!